Technology Acceptance Model: A Review

  • Mukesh Kumar Computer Science Department, Chandigarh University, Chandigarh, Punjab, India.

Abstract

The use of internet real estate search engines can be an important tool for agents and buyers alike in the information search stage of real estate purchase. Using the Technology Acceptance Model (TAM), a sample of New Zealand purchasers’ attitudes and behavior are examined to determine the factors that influence the adoption of this tool in this high-involvement purchase situation. Results suggest that the traditional TAM constructs of perceived usefulness and perceived ease of use along with the intrinsic motivation category of perceived enjoyment have significant relationships with purchasers’ attitudes towards and intention to adopt real estate search engines. Managerial and academic implications are given.

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Published
2023-08-09
How to Cite
KUMAR, Mukesh. Technology Acceptance Model: A Review. Journal of Advanced Research in Information Technology, Systems and Management, [S.l.], v. 7, n. 1, p. 4-7, aug. 2023. Available at: <http://thejournalshouse.com/index.php/information-tech-systems-mngmt/article/view/773>. Date accessed: 19 may 2024.